Marketing Behaviour of Organic Farmers in Karur district of Tamil Nadu

P Raahinipriya; R Jansi Rani

doi:10.26725/JEE.2018.4.30.6186-6189

Marketing Behaviour of Organic Farmers in Karur district of Tamil Nadu

Authors

P Raahinipriya TAMIL NADU AGRICULTURAL UNIVERSITY
R Jansi Rani Tamil Nadu Agricultural University

DOI:

https://doi.org/10.26725/JEE.2018.4.30.6186-6189

Keywords:

Marketing behavior, Organic farming, Food security, Market information, Price fixing, Tamil Nadu

Abstract

In the recent past, most of the developed countries and some of the developing countries are returning to organic farming cultivation. For sustaining a healthy ecosystem there is a need for adoption of organic farming in India. The study was conducted in Karur district of Tamil Nadu to assess the marketing behavior of organic farmers. Nearly three-fourths of the respondents had medium level of marketing behavior.

Author Biographies

P Raahinipriya, TAMIL NADU AGRICULTURAL UNIVERSITY

PG SCHOLAR, DEPARTMENT OF AGRICULTURAL EXTENSION AND RURAL SOCIOLOGY,Tamil Nadu Agricultural University
R Jansi Rani, Tamil Nadu Agricultural University

Professor (Agrl. Extension), Department of Sustainable Organic Agriculture,Tamil Nadu Agricultural University

References

Narayanan, S. (2005). Organic Farming in India: Relevance, Problems and Constraints, National Bank for Agriculture and Rural Development.

Sivaraj, P, Philip, H & Pirabu, JV.(2018). Marketing behaviour of certified organic farmers in Tamil Nadu. Journal of Extension Education, 30(3)

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Published

2019-07-25

Issue

Vol. 30 No. 4 (2018): Journal of Extension Education

Section

Research Note

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How to Cite

Marketing Behaviour of Organic Farmers in Karur district of Tamil Nadu. (2019). Journal of Extension Education, 30(4). https://doi.org/10.26725/JEE.2018.4.30.6186-6189